Dakota Rhoden joined the Ashford Advisor’s, Alpharetta office as a Financial Representative in September 2024, after having worked as a Financial Representative with Northwestern Mutual, dabbling in real estate - buying and flipping property and owning a residential-commercial cleaning business.
In his role at Ashford, Dakota prioritizes understanding each client’s unique needs, ensuring they are equipped with the knowledge needed to make informed decision about their financial future. He is not afraid to get his hands dirty as he is also a diesel mechanic and master diagnostic tech, a career that taught him to love new challenges.
This small-town native of North Georgia-Murray County, chose a career in the financial services industry because Ashford’s philosophy aligns with his values of growth, helping others, and offering guidance while allowing him to make a meaningful impact on people’s personal and professional futures.
A huge Alabama, Crimson Tide fan, Dakota supports the culture of never quitting, working hard, and believing, because that is how his favorite team-Alabama became a dynasty. They simply didn’t stop trying to become the best version of themselves, on and off the field. Therefore, he advises, “Don’t chase love, money, or success. Become the best version of yourself and those things will choose you”!
Dakota places family at the heart of everything he does, embodying the belief that personal well-being is just as important as financial success. When not working you can find Dakota spending quality time with his fiancé, Jade, their 3 sons River, Raine and Rex; and two German Shepherds; Zara Rose and Chloe in their home in Ringgold, Georgia. The family loves playing pickle ball, taking long walks in the park, and road trips to new places, especially anywhere there is a beach.
Dakota Rhoden is a Financial Representative of The Guardian Life Insurance Company of America® (Guardian), New York, NY. Ashford Advisors, Inc. is not an affiliate or subsidiary of Guardian. Ashford Advisors, Inc. is not registered in any state or with the U.S. Securities and Exchange Commission as a Registered Investment Advisor.